Adaptogens

In the dark days of the Cold War, fedora wearing Soviet scientists spent countless hours researching substances to power their cosmonauts, and supercharge their Olympians, in a bid to outshine and outdo arch rival, the United States of America.

Their research showed that a certain group of herbs, known as adaptogens, bestowed significant benefits; imparting greater physical strength, speed, mental acuity and improved immunity to the research subjects. Used for centuries in the Soviet Union, Japan, Korea and Europe, adaptogen herbs including Siberian Ginseng, Astragalus, Withania and Rhodiola had already acquired the respect of generations of herbalists. However, the Cold War studies and thousands more in recent times have only added scientific kudos.

Today, modern herbalists prescribe adaptogens for a variety of purposes; helping recover from infections and illness, improve energy, boost immunity, recoup after cancer treatments chemotherapy and radiation. Adaptogens also help reduce the negative effects of stress; including surviving difficult workplaces, deadlines, shift work, study, long hours, travelling, relationship difficulties and caring for ill relatives.

Adaptogen herbs, taken in tablet form, tinctures or as herbal tea such as Bright Eyed & Bushy Tailed are an effective way to restore resilience and wellbeing, whether you are an aspiring astronaut, Olympian or just dealing with the stresses of day to day life.